Creative Solutions
Q1 2020
Rich Media units & strategies utilizing interactive & engaging video content.
Bring Life To Your Video
Video creative opportunities are limitless and a great way to drive brand awareness. By adding Interactivity, Interactive Video units allow advertisers to use existing video footage and drive user engagement. From adding maps to product feeds, the possibilities are endless. Have a look below for some examples we have run for clients.
Map It
Interactive video with Map
Use our Map It Interactive Video Ad Unit to showcase your brand and allow users to find your brand’s nearest locations all within the video ad. Users are prompted with a CTA to ‘Find Nearest Location’. Upon tapping on the CTA, an interactive map pops up showing the nearest retail locations of your brand.
Users can then click to get directions or be forwarded to a landing page.
Benefits
- Interactive Map
- Get instant directions
- Drive in-store visits
Product Feed
Interactive Product feed
Use our Product Feed Interactive Video Ad Unit to dynamically showcase your brands product line and allow users to interact with individual products all within the video ad. Users are can tap on each product which will pause the video a overlay more information about the product. Upon tapping on the CTA, users will be directed to the product landing page.
Benefits
- Drive user engagement
- Support multiple landing page click outs
- Showcase multiple products within the same video
Vehicle Showcase
Automotive Interactive Video
Use our Vehicle Showcase Interactive Video Ad Unit to showcase a line of vehicles, variations of the same model or features of a specific model all while the video ad plays. Users are can tap on each colour and see how the vehicle looks. Popup overlays can also be included as users interact to show further details for a specific model of vehicle.
Benefits
- Showcase various models, colours or features
- Allow users to engage while video is playing
- Drive to specific landing pages based on car or colour selected
Box Office
Interactive Character Showcase
Use our Box Office Interactive Video Ad Unit to showcase an upcoming release of a TV show, streaming service, movie release, etc..
In this unit, the character featured in the show or movie are overlaid on top of the video. As the video plays, user can select specific characters to learn more about that. Upon completion, users will be presented with a CTA to click out to a landing page.
Benefits
- Showcase characters
- Drive user engagement
Quiz Me
Quiz with Interactive Video
Use our Quiz Me Interactive Video Ad Unit to drive user engagement via a multi-question quiz. Lead users down a path of questions to engage with your brand and provide actionable insights. Push users to various landing pages based on the selections throughout the quiz. Upon completion, users will be presented with a CTA to drive them to a landing page or resume watching the video.
Benefits
- Drive user engagement
- Support multiple landing page click outs
- Gather data based on user input
Working with Canada’s biggest brands and agencies
We believe in the limitless opportunities of mobile advertising. We use the power of customization, education and ongoing market research to help clients and partners navigate the rapidly growing and increasingly complex ecosystem. With 69% of digital spending projected to be invested in mobile by 2019, it is essential that brands and publishers place an increased focus on the limitless opportunities mobile has to offer.